- Partnershipantavo.com
Antavo Partners With Sweaty Betty to Power Up Its Insiders Loyalty Programme
Antavo partnered with premium activewear brand Sweaty Betty to revamp its Insiders loyalty program using Antavo’s AI-driven platform, launching first in the UK with Ireland planned next. The program r…

- Contentantavo.com
Loyalty Pricing: Anyone Can Match Your Price, Nobody Can Copy Your Brand Experience
Antavo’s blog argues that loyalty pricing (member-only discounts) is easily copied and fails to build lasting loyalty, citing CMA data and M&S’s shift to reward-based programs. It proposes three moves…

- Contentantavo.com
Supermarket and Grocery Store Loyalty Programs: A Comprehensive Guide
Antavo published a comprehensive guide on grocery store loyalty programs, emphasizing evolving strategies like omnichannel engagement, tiered memberships, and real-time rewards. The post positions Ant…

- Case Studyantavo.com
Scandic Friends, Powered by Antavo, Wins Three Awards at the 2026 Frequent Traveler Awards
Scandic Friends, the loyalty program of Scandic Hotels built on Antavo’s platform, won three awards at the 2026 Frequent Traveler Awards in EMEA. The program’s success stems from low entry barriers, e…

- Contentantavo.com
How Loyalty Programs Get Customers to Fill In the Blanks Via Customer Profiling
Antavo’s blog post argues that customer profiling in loyalty programs should prioritize zero-party data (what customers explicitly tell brands) over inferred behavior, citing a 2026 report where 82.6%…
