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What is brand monitoring and why is it important? [+ tools]
Sprout Social explains brand monitoring as a process to track mentions of a brand across social media and the web, highlighting its importance for reputation management and customer engagement. The gu…
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Social Media Day 2026: What it means to social marketers and how to celebrate
Sprout Social's blog post discusses the significance of Social Media Day 2026 for social marketers and provides guidance on how to celebrate the event.
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250+ Instagram Reel hashtags to boost engagement for your brand
Sprout Social published a guide listing over 250 Instagram Reel hashtags aimed at helping brands improve engagement. The content is part of their thought leadership and SEO strategy.
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How to use Instagram analytics to grow your small business
Sprout Social published a guide emphasizing that small businesses should focus on actionable Instagram metrics like saves, shares, and clicks over vanity metrics like likes and follower counts. The ar…
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Reddit social listening: What it is and strategies for using it
Sprout Social publishes a blog post explaining Reddit social listening and providing strategies for leveraging it in their platform.
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9 social media marketing tips for small business success
Sprout Social published a blog post outlining nine social media marketing tips tailored for small businesses to drive success.
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66% of social media users expect influencers they follow to participate in activism
A blog post highlights that 66% of social media users believe influencers should engage in activism, reflecting broader societal trends in social media behavior.
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UK Instagram trends in 2026: How to turn attention into commercial impact
An article analyzing Instagram trends in the UK for 2026, focusing on converting attention into commercial impact. Published by Sprout Social as part of their insights series.
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YouTube shorts vs long-form content: How to find the right content mix
YouTube’s Shorts and long-form content serve distinct purposes: Shorts prioritize quick, viral distribution via swipeable feeds and replay rates, while long-form videos focus on deep storytelling, wat…
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How to use Snapchat for business in 2026
Sprout Social published a guide outlining strategies for leveraging Snapchat in business marketing efforts for 2026, including platform-specific tactics and best practices.
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8 examples of small businesses building community on social media
Sprout Social published a blog post featuring 8 case studies of small businesses leveraging social media to build community. The content highlights practical strategies and outcomes.
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Social media in sports: 9 Proven strategies to win engagement and fan loyalty
Sprout Social published a blog post outlining nine strategies for sports organizations to boost fan engagement and loyalty through social media.
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What is predictive media intelligence?
Sprout Social introduces predictive media intelligence as a tool to forecast how social and news stories will develop before they peak, using AI models like sentiment analysis, time series forecasting…
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Influencer management strategies: How to manage influencers at scale
Sprout Social published a guide on managing influencers at scale, focusing on strategies for scaling influencer partnerships effectively.
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19 best social media AI tools to transform your social media strategy
Sprout Social’s blog post outlines how AI is reshaping social media marketing through automation, content creation, ad optimization, and customer care. It emphasizes AI’s role in real-time data analys…
- Pricingsproutsocial.com
Pricing change detected for Sproutsocial
Pricing updated for Sproutsocial: - Standard: promotion changed — Try Sprout free for 30 days - Professional: promotion changed — Try Sprout free for 30 days - Advanced: promotion changed — Try Sprout…
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Pricing updated for Sproutsocial: - Plan features or structure changed
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How to pay influencers: Complete guide for 2026
Sprout Social released a comprehensive guide outlining influencer payment models (flat fees, commissions, gifting, retainers) and best practices for managing payouts, tax compliance, and audit trails.…
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Australian social media trends: The 2026 trust-shift
Australian consumers are shifting away from algorithmic feeds toward human-vetted communities, forcing brands to prioritize trust over reach. The article outlines five trends—platform disconnect, AI p…
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Pricing updated for Sproutsocial: - Standard: added annual billing at $165.83/mo (15% off) - Professional: added annual billing at $249.17/mo (15% off) - Advanced: added annual billing at $332.5/mo (1
- Pricingsproutsocial.com
Pricing updated for Sproutsocial: - Standard: promotion changed — Free 30-day trial (no credit card required) - Professional: promotion changed — Free 30-day trial (no credit card required) - Advanced
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Social media moderation in 2026: The tools and tactics protecting your brand
Sprout Social published a guide outlining the importance of social media moderation tools in 2026, emphasizing AI-human hybrid systems for managing user-generated content across platforms. The article…
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Which Sprout Social plan is right for you?
Sprout Social launched a new entry-level Essentials plan at $79/seat/month, alongside existing Standard ($199), Professional ($299), and Advanced ($399) plans. The update includes a 30-day free trial …
- Pricingsproutsocial.com
Pricing updated for Sproutsocial: - Enterprise: promotion changed — 30-day free trial (no credit card required)
- Pricingsproutsocial.com
Pricing updated for Sproutsocial: - Standard: promotion changed — 30-day free trial (no credit card required) - Standard: added annual billing at $165.83/mo (19% off) - Professional: promotion changed
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Facebook Shops strategy: How to drive more social sales in 2026
Sprout Social’s 2026 Content Strategy Report highlights Facebook’s scale and buying intent, with 85% of consumers on the platform and 40% using it for product discovery. The guide explains how to set …