Contently 在 2016 年发布的内容

5 Factors That Could Impact Your Content Strategy in 2017

9 Standout Stories From Our Clients

‘Twas the Night Before My Social Media Detox

4 Hard Truths I Learned Covering Marketing This Year

The Best Content Marketing of 2016

Starbucks’ $10 Coffee, and 5 Other Stories You Should Read

Here’s How People Avoid Watching Pre-Roll Videos

A 2016 Nielsen report found over 50% of users skip pre-roll video ads, with 20% closing videos entirely, highlighting consumer frustration with forced ad exposure. Brands like Geico succeeded with cre…

‘The Necessity of Credibility,’ and 6 Other Stories You Should Read

Who Will Win the War for TV Ad Dollars?

Why Newsrooms Are Jealous of Brands, and What That Means for Content Marketing

The article highlights a growing trend where brands are outpacing traditional newsrooms in content creation, leveraging their budgets to produce high-quality, longform storytelling. Newsrooms, facing …

2016 - Contently

The article discusses future trends in content marketing and search, emphasizing that content strategies must adapt to evolving competitive landscapes. It highlights that content teams are increasingl…