Ce que Jellyfish a publié en 2025

Déterminer le succès d'un AB Test grâce à la confiance statistique

Jellyfish Global Creative Wins Big at The Clio Awards

Jellyfish secured three Clio Awards, including a Grand Clio for its integrated campaign for Apple TV’s Severance S2, which generated 1B impressions and 77K social mentions. The agency also won Gold fo…

Winners: Jellyfish & BISSELL - Brand Storytelling (AMER), Amazon Ads Partner Awards

Jellyfish and BISSELL were recognized for their 'From Cart to Care' campaign at the Amazon Ads Partner Awards, pausing Amazon sales to drive charitable donations for animal welfare. The campaign used …

Jellyfish Unveils Agent Shopper: Helping Brands Master Consumers’ AI Shopping Shift

Jellyfish introduced Agent Shopper, a platform simulating AI agent shopping behavior across digital touchpoints to help brands optimize visibility and conversion. The tool is positioned as essential f…

Jellyfish named Most Innovative Use of AI by an Agency at Digiday AI Awards 2025

Jellyfish, part of The Brandtech Group, was named Most Innovative Use of AI by an Agency at the 2025 Digiday AI Awards for its AI-first marketing transformation. Over the past year, the company traine…

Celebrating Wins at the 2025 Google Measurement Awards

Jellyfish earned two awards at the 2025 Google Measurement Awards: first place for profit-bidding Search strategy with John Lewis using Google Server-side Tagging and Soteria, and second place for Oat…

The New Jellyfish Discovered Off the Coast of Japan

The New Jellyfish Were Hiding in Plain S... The Integral Jellyfish Is Not a”Tr... Is the Integral Jellyfish Dangerous? Unanswered Questions About the Integral ... It is estimated that there are ...

Comment Jellyfish et LVMH ont établi un nouveau standard pour le tracking, l’analyse et la gestion des AB tests

Jellyfish and LVMH’s Optimization Lab created a JavaScript framework to standardize A/B test tracking in GA4, replacing limited third-party connectors. The solution centralizes dataLayer pushes via Go…

Prises de parole de la matinée Jellyfish x TikTok

Jellyfish organized a breakfast event with TikTok on May 15, 2025, highlighting TikTok’s role in advertiser strategies across discovery, performance, and search. Speakers from BNP Paribas, Brico Dépôt…

Comment maximiser votre visibilité dans un monde où l’IA façonne le search ?

Jellyfish introduced Share of Search, a new platform measuring brand visibility across AI-driven search engines (e.g., Google Gemini, AI Overviews) and traditional engines (e.g., Google, Bing). The to…

✨ Notre nouvelle identité visuelle est là ! ✨

Jellyfish launched a new visual identity to reflect its mission of blending technology and creativity, emphasizing speed, results, and innovation. The rebrand includes the tagline 'Move Faster, Smarte…

Meridian (Google) vs Robyn (Meta) : Quel marketing mix modeling choisir ?

Events for everyone, everywhere.

Jellyfish announced a series of events including webinars on TikTok Shop strategy, Amazon growth, AI-driven brand discoverability, and sustainable marketing, alongside in-person sessions in Milan, Ber…

TikTok Shop débarque en France : une nouvelle ère pour l’économie des créateurs et le social commerce ?

Fragmentation du Search et Réinvention de la Découvrabilité des Marques