- Contentjellyfish.com
¿Puede la creatividad conquistar mentes y modelos?
Jellyfish proposes a new marketing metric, Share of Model™, to measure brand visibility within AI models and LLMs like Google Gemini. Research with INSEAD found a zero correlation between human and AI…
- Contentjellyfish.com
Can Creativity Win Minds and Models?
Jellyfish proposes a new 'Share of Model™' metric to measure brand visibility within AI models and LLMs, arguing that AI is now a dual audience alongside humans. Research with INSEAD found zero correl…
- Contentjellyfish.com
RSE et programmatique : finis les grands discours, place à la mise en œuvre
Jellyfish’s VP of Marketing highlights the maturation of sustainable programmatic advertising, moving from symbolic actions to structural impact. The company excluded the top 20% carbon-intensive doma…
- trypencil.com
Marketing has anAI operating system now
Pencil introduced an AI operating system that aggregates AI models from OpenAI, Google, Adobe, Runway, and Bria into a single enterprise-grade platform. The system enforces governance controls like SO…
- Launchbidding.jellyfish.com
Jellyfish launches J+ Bidding with AI-driven programmatic performance tools
Jellyfish introduced J+ Bidding, an AI-powered programmatic solution offering custom bidding algorithms to boost conversions by 10–30%, enhance brand safety via integrations with IAS, MOAT, and Double…
- Partnershipjellyfish.com
Reducing CO₂ emissions in advertising using cross-market and cross channel carbon dashboard
Jellyfish and Scope 3 built a bespoke carbon monitoring dashboard for Sanofi Consumer Healthcare to measure and reduce CO₂ emissions from digital advertising across 35+ markets and 8 channels, includi…
- Contentjellyfish.com
Insights - Infórmate sobre algunas cosas más
Jellyfish’s blog highlights AI’s growing role in marketing, introducing concepts like Share of Model and Generative Engine Marketing. It emphasizes the need for brands to adapt to Google’s new AI Sear…
- Contentjellyfish.com
One global idea. Infinite local flavour.
Jellyfish introduced Unity, a new approach to global marketing using AI-enabled workflows to bake local adaptation into creative from the start, avoiding the trade-off between consistency and cultural…
- jellyfish.com
One global idea. Infinite local flavor.
Jellyfish introduced Unity, a framework for global marketing campaigns that integrates AI-enabled workflows and in-market specialists to bake local adaptation into creative from the outset. The approa…
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