Similarweb · 2026
114 mises à jour · 2026
En 2026, Similarweb a publié 114 mises à jour suivies. Soit environ 14 par mois sur 8 mois actifs. Le mois le plus actif a été mars 2026 (35). Le thème dominant : content pieces (40). À retenir : « What Is Price Intelligence? Definition, Components, and How It Works » (24 sept. 2026).
septembre 2026
Forrester’s first AEO landscape report names Similarweb as a leader, citing its real-user data panel, holistic AI visibility tracking, and downstream attribution capabilities. The recognition validate…

Similarweb published a detailed guide defining price intelligence as systematic competitor pricing analysis, distinguishing it from price monitoring and dynamic pricing. The post highlights how Simila…

Similarweb published its 2026 ranking of the top 100 US ecommerce companies by website traffic, showing Amazon dominating with 2.4B monthly visits (45% of top 15 traffic), Walmart overtaking eBay for …

août 2026
Similarweb deepened its integration with Manus by adding six new dataset groups (visits, keywords, referrals, landing pages, popular pages, and ecosystem mapping) and launching an official Similarweb …

Similarweb introduced Web Intelligence 4.0, a revamped competitive intelligence platform featuring AI Agents, Gen AI Intelligence, and modular pricing. The update includes AI Brand Visibility, AI SEO …

Similarweb introduced an official MCP server connector for Anthropic’s Claude, enabling users to access Similarweb’s digital intelligence data (traffic, keywords, Gen AI, retail, company, app data) di…

Similarweb’s blog summarizes key takeaways from its 2026 Generative AI Landscape report, featuring expert opinions on optimizing for AI search. Insights emphasize original content, E-E-A-T, and visibi…

Similarweb introduced AI Agents, a suite of specialized assistants powered by its proprietary digital data to accelerate workflows in SEO, digital strategy, and go-to-market execution. The first agent…

Similarweb announced a partnership with Perplexity to embed its market, audience, and competitive intelligence directly into Perplexity’s AI tool via a native integration and an official MCP connector…

Similarweb introduced AI Studio, a conversational AI tool that transforms natural language questions into expert-level digital intelligence insights using its vast dataset. The product offers three mo…

Similarweb introduced AI Ads, a new channel in its Ad Intelligence platform, providing visibility into ads running inside ChatGPT, Google AI Mode, and Google AI Overviews. The tool reveals ad creative…

Similarweb introduced an MCP server to provide AI agents and workflows with direct, structured access to its digital data (traffic, keywords, competitors, audiences). The integration works with platfo…

juillet 2026
Similarweb publishes a guide on using AI for keyword research, outlining a six-step process to identify valuable topics and prompts for marketing and SEO.
Similarweb reports that AI search tools like ChatGPT are citing YouTube videos—often with low view counts—as sources for product comparisons and demos. Brands must optimize YouTube content for AI sear…
Similarweb's blog post explains the role of backlinks in SEO and their relevance amid AI-driven search trends.
Similarweb publishes a blog post outlining seven strategies for brands to succeed in the 'digital shelf' (e-commerce visibility and conversion). The content focuses on retail insights and SEO-driven a…
juin 2026
Similarweb’s AI Search Intelligence, including the AEO Toolkit, now provides measurable data on brand visibility in LLM answers, replacing prior uncertainty. The toolkit has evolved to offer actionabl…
AI citation decay causes brands to lose visibility in AI-generated answers over time due to recency bias, competitive displacement, and reduced third-party coverage. The median citation half-life is 4…

Similarweb's Data Engine is highlighted as the technology powering Rakuten Advertising's high-value sales pipeline, enabling data-driven B2B sales strategies.
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