What Bing shipped in 2018

Lush wants to start a cosmetic revolution

With gloved hands, Lush co-founder Rowena Bird digs into black sand and pulls out bits of waste that she tosses into a sack. She’s wearing a T-shirt that says “Change Maker,” and her rubber boots are …

The article highlights Lush's initiative to address plastic waste in the cosmetics industry by promoting a 'cosmetic revolution.' Lush co-founder Rowena Bird is shown collecting waste from black sand,

Test du purificateur d’eau LifeStraw Flex

La société Lifestraw, spécialisée dans les systèmes de purification à destination des personnes ayant un accès difficile à l’eau potable, commercialise un purif…

Lush’s #SpyCops campaign: mad or ingenious?

Lush’s new ‘campaign’ is poorly designed and off-putting to many, but in a world where people – especially those elusive millennials – are crying out for authenticity from brands, it has taken an ...…

Here's One Way to Keep Wearables on Wrists: Subscriptions

LifeStraw makes drinking water safer with lead-filtration technology

LifeStraw is known for its innovative water filtration and purification products in addition to its dedication to providing safe drinking water to children in developing countries. The company’s ...…

How Lush is raising the bar for in-store experience

With over 1,000 stores across the globe, cosmetics business Lush is no longer an underdog. Once considered a somewhat niche brand – with an odd mix of ethical dedication and a decidedly sunny ...

Hey, Culligan! Water company dropping ‘man’ in pitch to millennial consumers

Something will be missing when 82-year-old suburban Chicago water treatment company Culligan runs its first national TV commercial in decades during Sunday’s Golden Globes telecast on NBC. Looking to …

Culligan, an 82-year-old water treatment company based in suburban Chicago, is set to air its first national television commercial in decades during the Golden Globes telecast on NBC. This marks a sig