Ce que Moloco a publié en 2026

Growth doesn’t end with acquisition

Moloco introduced Re-engagement, a new AI-powered capability within its ads platform, to drive users toward key actions like repeat purchases, reactivation, and reacquisition. The solution leverages f…

Performance belongs on TV

Moloco introduced Performance CTV, an AI-native advertising solution that optimizes connected TV campaigns for app and web conversions rather than reach alone. The platform uses household-level biddin…

Moloco’s advertising intelligence

Moloco introduced CARA, a compound AI system unifying six technical domains (campaign automation, supply, ad recommendations, bidding, creative, and signals) to optimize ad performance across billions…

Built for retail media. Ready for agentic commerce

Moloco introduced agentic commerce capabilities to its Commerce Media platform, enabling retailers to optimize product data for AI-driven recommendations and ambient onsite intelligence. The update le…

Moloco introduced CARA (Compound Ad Recommendation Architecture), an AI system that coordinates six technical domains—signals, personalization, bidding, ad serving, demand activation, and campaign aut

Moloco expands Ads MCP with 30+ read-only tools for campaign analytics and management

Moloco updated its Ads MCP tools reference to expose over 30 read-only tools that mirror the full Moloco Ads API, enabling programmatic access to workplaces, ad accounts, products, campaigns, audience…

Moloco Ads MCP integration launches for read-only alpha access

Moloco introduced an MCP layer over its Ads API, allowing AI tools like Claude to interact with reporting, diagnostics, and campaign analysis via conversational workflows. The alpha is read-only and l…

Truecaller scales native video monetization with the Moloco SDK

Truecaller integrated the Moloco SDK to unlock native video monetization across its inventory, combining its 500M-user mobile platform with Moloco’s demand capabilities. Post-integration, native video…

Moloco Expands Board of Directors With Appointment of Rachel Glaser - Business Wire

Moloco named Rachel Glaser to its Board of Directors, bringing decades of financial leadership from public tech and marketplace companies. Glaser, ex-CFO of Etsy, will serve on the Audit Committee as …

How BevMo! turned CTV into a true performance channel

BevMo! tested Moloco’s CTV ads against a competitor, measuring D7 purchases and ROAS. Moloco’s AI-driven, household-level bidding and state-level geo-targeting in California delivered over 7x higher R…

Wayfair partners with Moloco to transform display advertising

Wayfair, a major home goods retailer with 22.4M customers, partnered with Moloco to integrate its Commerce Media platform, enhancing ad personalization and launching new Sponsored Display units. The c…

Moloco Launches Global Agency Partner Program with More than a Dozen Founding Partners

Moloco introduced its Global Agency Partner Program, onboarding 13+ agencies across North America, EMEA, LATAM, and APAC to strengthen collaboration in AI performance advertising. The program provides…

How Bravestars scaled both UA and monetization with Moloco

Bravestars Games, a Vietnamese mobile game publisher, partnered with Moloco to scale user acquisition and monetization using the Moloco SDK. The integration boosted total revenue by 20% in two quarter…

See how great companies grow with Moloco

Moloco published multiple customer case studies showing significant performance gains from its AI-powered ad platform and SDK, including a 30% CTR lift for Wayfair, 74% ad revenue growth for Pixel Fed…

Pixel Federation grew Moloco ad revenue 74% after integrating the Moloco SDK

Pixel Federation, a gaming studio with 140M+ players, integrated Moloco's SDK in mid-2025 to improve ad monetization across its portfolio. Post-integration, Moloco-driven ad revenue surged 74%, with p…

Solving the retention problem for short-drama: QuickTV's growth journey with Moloco

ShareChat’s QuickTV, a microdrama app in India, partnered with Moloco to reduce trial-to-paid conversion drop-off by targeting users with genuine subscription intent. Using a custom AI model trained o…

Find the right players,not just more players

Moloco Ads positions itself as a performance marketing solution for iGaming and prediction market apps, emphasizing AI-driven optimization for first-time deposits and trades, regulatory compliance, an…

Built to grow on-demand apps, from the first order to loyal customers

Moloco’s AI-native ad platform for on-demand apps (food delivery, ride-hailing, QSR) now reaches over 2 billion daily active users across 2.8M+ apps outside Meta/Google ecosystems. The platform optimi…

AI-powered growth across the full player lifecycle

Moloco’s marketing page emphasizes its AI-powered CARA platform, which integrates user acquisition, re-engagement, and ad monetization for mobile games. It claims to power 46 of the top 50 highest-gro…

Building Strong Digital Businesses In The Age Of The LLM

Moloco publishes a thought leadership article on how digital businesses can adapt and thrive in the era of large language models (LLMs).