- Contentonesignal.com
Annual Reminder: Build Your Holiday Journey While It's Still Boring
OneSignal’s 2025 retail data shows early holiday engagement climbs by two-thirds before Black Friday, starting in August. The post urges teams to prepare now by leveraging AI to draft segments and jou…
- onesignal.com
Klaviyo Alternatives for Mobile-First Products
The article argues that mobile-first products require engagement platforms built around real-time user behavior across channels like push, in-app, web, email, and SMS/RCS, rather than email-first tool…
- Featureonesignal.com
Measure What Sticks: Retention Metrics, a Journeys API, and an AI-First OneSignal
OneSignal launched Retention Metrics for tracking user return rates, a Journeys Public API for programmatic journey management, and an AI-first homepage with file upload support. It also integrated wi…
- Contentonesignal.com
Onboarding For Apps That Have Nothing to Say Yet
OneSignal argues that apps can personalize onboarding immediately using day-one signals like acquisition source, platform, and first screen viewed, rather than waiting for behavioral data. The post de…
- Contentonesignal.com
6 Underused Sends for Behavior-Led Engagement Strategies
OneSignal’s blog highlights six unconventional behavioral triggers for mobile app re-engagement, including pre-payday cash-flow nudges, OS upgrade notifications, and weather-based prompts. These strat…
- Contentonesignal.com
Back-to-School Isn't Just for Retail Apps
OneSignal highlights that the back-to-school season (August-September in most regions) doubles push notification engagement for Education apps, offering a critical re-onboarding window for EdTech, fam…
- Case Studyonesignal.com
Shelf (by Koodos) case study: Personalized push notifications doubled CTR and retention
Shelf, a social app for tracking media consumption, saw a nearly 2x increase in click-through rates and retention after switching to personalized push notifications via OneSignal. Weekly recaps became…
- Contentonesignal.com
The Real Cost of Being the Only One Who Understands Your Messaging Stack
OneSignal argues that mobile teams often face key person risk when undocumented messaging rules accumulate, leading to outdated campaigns and declining engagement. The post introduces autonomous lifec…
- onesignal.com
7 Best Push Notification Platforms in 2026 (Compared)
A 2026 comparison of seven push notification platforms emphasizes AI-driven features for lifecycle marketing and mobile retention, with OneSignal positioning itself as the most accessible option for t…
- Contentonesignal.com
Migration Anxiety and Why It's Probably Costing You More Than It Saves You
OneSignal’s blog post highlights the often-overlooked costs of staying on an outdated messaging platform, including manual workarounds, delayed campaigns, and missed revenue opportunities. It argues t…
- Legalonesignal.com
Understanding the Recent Email Tracking Guidance from France and Italy
France’s CNIL and Italy’s Garante issued guidance clarifying that email open tracking requires consent for recipients in their jurisdictions, treating it similarly to website cookies. OneSignal outlin…
- Contentonesignal.com
Best Klaviyo Alternatives for eCommerce Brands With a Mobile App
OneSignal published a guide comparing Klaviyo alternatives for eCommerce brands with mobile apps, emphasizing push notifications, in-app messaging, and cross-channel orchestration. The post highlights…
- Contentonesignal.com
Your Mid-Year Lifecycle Audit: A 15-Minute Health Check for Your Messaging Stack
OneSignal published a guide outlining five critical checks for mid-year audits of messaging stacks, highlighting issues like uneven message distribution, stale segments, slow retention signal response…
- Featureonesignal.com
What We Shipped in July
OneSignal made Conversion Metrics generally available to all accounts, enabling direct goal-setting within Journeys and tying messaging to business outcomes like purchases or signups. A new Deliverabi…
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