- Featurebraze.com
Deep linking in Banners
Braze revised its Banner deep linking implementation, specifying that iOS routes Banner clicks via BrazeDelegate while Android uses IBrazeDeeplinkHandler. The update clarifies that Banner clicks occur…
- Featurebraze.com
Request contact info for WhatsApp BSUID-only users
Braze introduced a new workflow to detect WhatsApp users with a BSUID but no phone number, request their contact info via a response message, and update their profile with the shared number. This enab…
- Contentbraze.com
Key insights from Grow with Braze Dubai 2026
Braze’s Grow with Braze Dubai 2026 event emphasized humanizing AI-driven marketing, with leaders arguing that access to AI alone won’t differentiate brands. Mumzworld increased personalization coverag…
- braze.com
Cloud Data Ingestion for Snowflake
Braze introduced a new Cloud Data Ingestion (CDI) integration enabling direct syncs from Snowflake to Braze for user attributes, custom events, purchase events, catalog data, data objects, and Canvas …
- braze.com
Cloud Data Ingestion for Databricks
Braze introduced a detailed workflow for syncing data from Databricks to Braze using Cloud Data Ingestion (CDI), covering source table setup, authentication methods (OAuth M2M and personal access toke…
- Featurebraze.com
Bring Braze Intelligence into the Tools You Already Use with Operator Connect
Braze introduced BrazeAI Operator™ Connect in limited beta, enabling marketers to use Braze’s AI within tools like Claude or Slack to analyze campaigns, draft plans, and build Canvases directly from e…
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