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Ce que Semrush a publié en avril 2026

62 mises à jour · avril 2026

Répartition des signaux — avril 2026

9 feature updates·5 events·3 content pieces·2 partnerships·1 executive changes·1 CONTENT MARKETING·1 hiring announcements·1 product launches

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Feature/semrush.com
6 Semrush tools to monitor AI Overviews in your niche

6 Semrush tools to monitor AI Overviews in your niche

Semrush introduced six tools in its platform to help users track and improve visibility in Google’s AI Overviews, which now reach over two billion monthly users. The tools include Organic Rankings, Po

Event/semrush.com

Semrush Webinars

Semrush Academy is running a series of free webinars in May 2025, featuring experts like Fernando Angulo and Noman Ahmad, covering AI-driven SEO, topical authority, local AI visibility, and ecommerce

Content/semrush.com
AI Visibility Essentials with Semrush

AI Visibility Essentials with Semrush

Semrush introduced a free course, *AI Visibility Essentials with Semrush*, teaching marketers how to adapt SEO for AI-driven search. The course covers tracking prompts instead of keywords, optimizing

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FAQ for Customers: Adobe Acquires Semrush

FAQ for Customers: Adobe Acquires Semrush

Adobe finalized its acquisition of Semrush, a leading SEO and brand visibility platform. The deal aims to strengthen Adobe’s customer experience (CX) enterprise offerings by integrating Semrush’s tool

Content/semrush.com

Margarita Loktionova

Semrush released multiple data-backed studies analyzing AI’s impact on search traffic, SEO job market trends, and local search strategies. Findings suggest AI content quality matters more than its ori

Content/semrush.com
How to find low-competition keywords with Semrush

How to find low-competition keywords with Semrush

Semrush published a guide detailing how users can leverage its tools—including Keyword Magic Tool, Keyword Gap, and Keyword Strategy Builder—to identify low-competition keywords for SEO. The article i

Feature/semrush.com
How to use Semrush for keyword research

How to use Semrush for keyword research

Semrush published a guide detailing how to use its tools for keyword research, emphasizing both traditional search and AI-driven visibility. The guide highlights Semrush’s suite of tools—Organic Ranki

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Brenna Kelly

Semrush published a guide by Brenna Kelly explaining how to use Semrush for keyword research, including tracking AI Overviews. The article highlights that a free Semrush account allows users to resear

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10 link building strategies that still work in 2026

The article outlines 10 link-building strategies aimed at enhancing brand authority and search visibility. It provides actionable tactics for improving SEO performance through backlink acquisition, th

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How to Perform a Complete SEO Audit in 20 Steps

Semrush published a guide on performing a complete SEO audit for 2026, emphasizing a step-by-step checklist to improve search rankings, address technical issues, and enhance AI visibility. The guide t

Feature/semrush.com

What Is Answer Engine Optimization? And How to Do It

Semrush introduced the concept of 'Answer Engine Optimization' (AEO), focusing on optimizing brands to appear in AI-generated answers. This shift from traditional SEO aims to ensure visibility in AI-d

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Zach Paruch

Zach Paruch, a data-driven SEO strategist with over a decade of experience, focuses on AI search optimization, technical SEO, and content strategy. His work emphasizes AI-driven processes, search inte

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Sergei Bezdorozhev

The article discusses Google’s Knowledge Graph, an information database containing entity details, and provides guidance on optimizing for it. It also includes resources on ecommerce product page exam

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Chris Hanna

Chris Hanna, a content writer and strategist with over six years of experience in SEO and AI-assisted content production, has contributed multiple articles to Semrush. His work focuses on practical gu

Feature/semrush.com

How to do a website audit in 2026 (+ free tracker)

Semrush introduces a comprehensive website audit tool that evaluates SEO performance, AI visibility, and user experience. The tool helps identify technical issues, content gaps, and opportunities to i

Feature/semrush.com

Google Knowledge Graph: What it is & why it matters

Google’s Knowledge Graph is an entity-based information database that enhances search results by providing structured data about people, places, and things. Optimizing for it involves ensuring accurat

Hiring/semrush.com

Cecilia Meis

Cecilia Meis, a senior editor and strategist with over 12 years of experience, has joined Semrush as a contributor, bringing expertise in editorial strategy, SEO, and digital marketing. Her work inclu

Executive/semrush.com

Ana Camarena

Ana Camarena has been appointed to lead Semrush’s Organic Content team, where she previously scaled blog production while maintaining quality and driving significant content growth. With over a decade

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5 Ways to Increase Your Website Authority in 2026

The article outlines strategies to increase a website's domain authority, emphasizing the importance of quality backlinks and targeted keyword optimization. It highlights that domain authority is a ke

Feature/semrush.com

Local Keyword Research for SEO: What It Is & How to Do It

Local keyword research is now critical for improving visibility in local search and Maps, as businesses must target high-intent terms to attract nearby customers. The article emphasizes the importance

Partnership/semrush.com

Shape marketing while boosting your income

Semrush has launched or expanded its Affiliate Program, offering marketers, content creators, and industry professionals a new revenue stream by promoting its SaaS marketing tools. The program rewards

Launch/semrush.com

Where Visibility in AI Becomes Clear ROI

Semrush has launched AI Optimization (AIO), a new platform solution designed to help brands track, measure, and improve their visibility in AI-driven search and large language model (LLM) responses. A

Feature/semrush.com

Power Growth with Holistic Crawl and Search Data

Semrush has introduced Site Intelligence, a new enterprise-level solution designed to bridge the gap between technical SEO performance and real-world search data. The platform addresses critical gaps

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Become a Semrush Ambassador

Become a Semrush Ambassador

Semrush has launched an Ambassador Program designed to engage experienced digital marketing professionals who actively use its tools. The program targets practitioners with 5+ years of experience, act

Partnership/semrush.com

Shape marketing while boosting your income

Semrush has expanded its Affiliate Program, offering commissions for referrals that generate first purchases or free trials. The program targets content publishers, educators, video creators, social m

/semrush.com

The 11 Best Local SEO Tools in 2026

The article lists the 11 best local SEO tools, highlighting key platforms such as Google Business Profile, Review Management, and Position Tracking. It emphasizes the importance of these tools for bus

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Vlado Pavlik

Vlado Pavlik, Content Operations Lead at Semrush, has over a decade of experience in SEO, content strategy, and website development. He previously led content initiatives at Mangools, where his strate

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10 Best PR Tools for Outreach, Distribution & Monitoring

The article highlights the top PR tools available, specifically naming Semrush’s AI PR Toolkit, PitchFriendly, GlobeNewswire, and Media Monitoring. These tools are positioned as leading solutions for

Feature/semrush.com
How to use Google Keyword Planner

How to use Google Keyword Planner

Google Keyword Planner, a free keyword research tool within Google Ads, remains a critical resource for marketers, though its limitations compared to alternatives like Semrush are now more explicitly

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Leigh McKenzie

Leigh McKenzie, a visibility expert, focuses on helping brands improve their discoverability across Google, AI search systems, and other modern discovery platforms. His work emphasizes practical tacti

Technical/semrush.com

Luke Harsel

Semrush published an analysis of 10 million keywords revealing how Google’s AI Overviews are reshaping search behavior, including which queries trigger AI Overviews, their impact on click-through rate

Event/semrush.com

Success Stories

The provided content is a webpage from Semrush's 'Stories' section, primarily listing navigation links, product categories, and an upcoming event announcement. The most notable change is the announcem

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8 Best AI SEO Tools for 2026 (Tested Firsthand)

The article presents a curated list of AI-powered SEO tools designed to enhance visibility tracking, content optimization, and workflow automation. It emphasizes real-world testing and expert evaluati

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Carlos Silva

The content highlights Carlos Silva’s role as a content marketer at Semrush, focusing on AI-enhanced digital marketing strategies. It emphasizes his expertise in content strategy, SEO, and AI-assisted

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AI content optimization: The complete guide

The article defines AI content optimization as the use of AI tools to enhance content performance. It highlights that AI can analyze and improve various aspects of content, such as readability, SEO, a

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