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Marvia Analytics
Marvia introduced Marvia Analytics, a centralized dashboard providing real-time insights into content usage, partner engagement, and campaign performance for franchise and multi-location brands. The t…
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Brand Guidelines
Marvia introduced a Brand Guidelines feature that integrates directly into its local marketing platform, linking guidelines to approved assets and templates in a DAM. Updates to guidelines propagate i…
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Local Distribution
Marvia introduced Local Distribution, a feature enabling partners to propagate marketing content across offline and online channels—including out-of-home ads, direct mail, door-to-door, social media, …
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Marketing Shop
Marvia introduced Marketing Shop to consolidate supplier management for franchises and multi-location brands, offering live inventory tracking, approval workflows, and automation like pre-bundled pack…
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Marketing Calendar
Marvia introduced a Marketing Calendar feature to centralize franchise campaign planning, execution, and sharing across hundreds of partners. The tool offers Timeline and Monthly views, one-click asse…
- Case Studygetmarvia.com
Jeremiah's Italian Ice
Jeremiah's Italian Ice switched from Marq to Marvia in 2022 to overcome platform limitations in scaling franchise marketing. Marvia’s integrated DAM, Template Studio, and Marketing Shop enabled faster…
- Case Studygetmarvia.com
Fletcher Hotels
Fletcher Hotels, a Dutch hotel chain with 110+ locations, adopted Marvia to eliminate a central marketing bottleneck where all requests from hotels were routed through a single team. Marvia enabled ho…
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Dynamic Templates
Marvia introduced Dynamic Templates, enabling partners to create on-brand marketing materials without design skills or central marketing approval. Users customize locked-down templates (social, print,…
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Social Campaigns
Marvia introduced Social Campaigns, a tool that automates the creation, customization, and scheduling of localized social media posts for franchise locations. Using Marvia DNA, it pulls location-speci…
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Custom Requests
Marvia introduced Custom Requests, a feature enabling partners to submit and centralize custom requests (e.g., campaign materials) in one platform, reducing email/DM chaos. The tool integrates with Ma…
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Digital Asset Management
Marvia introduced a revamped Digital Asset Management (DAM) system integrated into its local marketing platform, enabling multi-location teams to centralize, search, and track brand assets. Key featur…
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