October 2026
Apollo.io introduced Campaigns, a beta feature for sending one-time marketing emails to targeted opted-in audiences via dedicated infrastructure, not Gmail/Outl
Apollo.io now mandates authenticated marketing domains (preferably subdomains) for its Campaigns feature to ensure email deliverability. Users must set up and v
Apollo.io introduced a suite of sending protection policies to safeguard email deliverability, including automatic sending adjustments for SPF/DKIM/DMARC, restr
Apollo.io introduced form enrichment to streamline lead capture by auto-filling known fields (e.g., phone numbers) and hiding irrelevant ones based on Apollo’s
Apollo.io introduced or updated CSV enrichment capabilities to update contact and company records with enriched data like job titles, funding, and phone numbers
Apollo.io introduced Apollo MCP, a Model Context Protocol-based integration enabling AI tools like ChatGPT, Claude, and Perplexity to execute GTM tasks directly
Apollo.io now provides a dedicated removal requests list for admins to identify contacts who requested deletion from Apollo’s database, including those reached
September 2026
Apollo.io introduced ApolloNext, a next-gen GTM system unifying data, intelligence, and execution into a continuous loop. Three new products—Apollo Intelligence
Apollo.io unveiled three new products—Apollo Builder Studio, Intelligence Layer, and Messaging OS—integrating data, intelligence, and execution into a single AI
Apollo.io released a new webinar titled 'From Customers to Capital: A Founder’s GTM Guide,' featuring founder Tobi Oluwole and investor Elana Gold. The session
Apollo.io introduced three AI agents in its Slack app that proactively optimize go-to-market workflows by automatically analyzing CRM data, sequence performance
Apollo.io was selected as the flagship data partner for Salesforce's new Hunter AI outbound sales agent, granting Salesforce customers access to Apollo's 240M c
Apollo.io introduced AI agents that automatically execute outbound prospecting tasks on a schedule, such as discovering prospects, recommending sequences, and o
Apollo introduced custom objects to sync Salesforce data (e.g., campaign members, subscriptions) into Apollo for filtering and prospecting. Admins can map field
August 2026
Apollo introduced configurable notifications to help users monitor system activity and tasks, allowing control over alerts sent via email or Slack. The update s
Apollo.io released a webinar titled 'Claude vs. ChatGPT: The Ultimate Apollo MCP Showdown,' featuring a head-to-head comparison of AI assistants using Apollo's
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