What Hootsuite shipped in April 2026

Pricing change detected for Hootsuite

Pricing updated for Hootsuite: - Plan features or structure changed

How to write a good report

Intigriti shares a detailed guide on crafting high-quality vulnerability reports, emphasizing clarity, proper use of markdown, and detailed proof-of-concept steps. The article advises researchers to a…

How can a global hospitality leader scale a unified social strategy across 250+ accounts?

Barceló Hotel Group centralized its global social media strategy using Hootsuite Enterprise, enabling 250+ local accounts to maintain brand consistency while delivering localized content. The solution…

See what’s trending on social media right now

Hootsuite introduced a free social media trend tracker tool powered by Talkwalker’s AI, enabling real-time monitoring of trending topics, hashtags, and keywords across platforms like Instagram, Facebo…

paperclipHealth CareHow The Gym Group activated 240+ local gyms on social media in just five months

The Gym Group activated 240+ local gyms on social media using Hootsuite, achieving 100% adoption, a 7%+ engagement rate, and a 360% increase in Instagram reach. The initiative empowered non-expert gym…

G2 2026 best software product: Hootsuite ranks #1 in marketing

Hootsuite was ranked #1 Best Software Product and #1 Best Marketing Product in G2’s 2026 awards, based on verified customer reviews and real performance data. The recognition highlights Hootsuite’s en…

Can an enterprise organization drive millions in business impact with social?

A global insurer leveraged Hootsuite to centralize social media management, automate workflows, and implement predictive compliance for its 20,000 agents. The solution generated $76 million in revenue…

Your Brand, According to AI: How LLMs are Reshaping Brand Perception

Hootsuite announced a webinar titled 'Your Brand, According to AI: How LLMs are Reshaping Brand Perception,' highlighting how AI assistants influence buyer perception before direct engagement. The ses…

Social Media Trends 2026

Hootsuite’s 2026 social media trends report highlights cultural fragmentation across generations, the rise of AI-native workflows, and the growing importance of authenticity and ROI in creator partner…

Hootsuite’s 2026 social media trends report highlights rapid cultural fragmentation, with Gen Alpha embracing chaos culture while older generations seek nostalgia and cozy aesthetics. AI-driven workfl

LinkedIn for business: How to grow your brand in 2025

Social media strategy LinkedIn for business: How to grow your brand in 2025

LinkedIn ads: Everything you need to know in 2025

Social media advertising LinkedIn ads: Everything you need to know in 2025

The best time to post on LinkedIn [2025 data]

Original research Social media analytics The best time to post on LinkedIn [2025 data]

2026 LinkedIn marketing: New tactics and tools you should know

Guide Social media strategy 2026 LinkedIn marketing: New tactics and tools you should know

TikTok analytics 2026: The ultimate guide for marketers

Social media analytics Social media strategy TikTok analytics 2026: The ultimate guide for marketers

How to create a social media report in 2026 [free template]

Social media analytics Social media strategy How to create a social media report in 2026 [free template]

The 10 best AI copywriting tools (free and paid!) in 2025

Content creation The 10 best AI copywriting tools (free and paid!) in 2025

18 AI-powered content creation tools to simplify your workflow

Content creation 18 AI-powered content creation tools to simplify your workflow

Best AI tools for social media: Expert picks for 2026

Social media tools Best AI tools for social media: Expert picks for 2026

12 Facebook analytics tools for better results in 2026

12 Facebook analytics tools for better results in 2026

How to use social media for retail brands: 5 key strategies

Social commerce Social media strategy How to use social media for retail brands: 5 key strategies

Why most AI fails social teams, and how social-first AI is different

AI Social media stats Why most AI fails social teams, and how social-first AI is different

Building a social media team: Who you need + what they cost

Social media strategy Teamwork Building a social media team: Who you need + what they cost

15 best content calendar tools for marketing teams in 2026

The article highlights the growing importance of dedicated content calendar tools over traditional spreadsheets like Google Sheets for managing content across multiple platforms, including blogs, soci…

21 social media analytics tools to boost your strategy in 2026

The article is a comprehensive guide to the best social media analytics tools for 2026, highlighting 21 platforms—both free and paid—that help businesses track performance, audience behavior, and comp…

8 types of social media interactions (and how to handle them)

Social media interactions are critical for brands to build relationships, drive engagement, and influence purchasing decisions, yet many businesses fail to respond effectively. This Hootsuite blog pos…

15 social media monitoring tools + tips for better insights in 2026

Social media monitoring tools have evolved into critical assets for brands to track real-time conversations, sentiment, and trends across platforms, enabling proactive crisis management, customer serv…

Pricing updated for Hootsuite: - Standard: billing changed from yearly to monthly - Standard: new promotion — 30 days free trial - Standard: now includes Up to 10 social accounts - Advanced: billing c

Instagram Notes: What they are and how to use them in 2026

Instagram Notes, a lightweight text-based communication feature, was introduced in July 2022 and launched widely in December 2022, with further regional expansions in January 2023. The feature allows …

Social media in healthcare: A regulation-friendly guide for 2026

Social media has become a critical tool for healthcare organizations to build trust, engage patients, and recruit talent, but its use is tightly regulated to protect patient privacy and ensure complia…

30 Facebook demographics marketers need to know in 2026

Facebook’s 2026 demographic landscape reveals critical shifts for marketers, with the platform maintaining its dominance as the most widely used social network globally. The most striking change is Fa…