- Contentcommunity.meltwater.com
📺 Grabación: Introducción al Influencer Marketing con Klear (30 de Septiembre)
Meltwater published a recorded webinar on influencer marketing analytics using Klear, a third-party influencer intelligence platform. The session, led by Isabella Conti, covers competitor campaign ana…
- Contentcommunity.meltwater.com
ICYMI: Summit on Tour Asia 🎥
Meltwater made three Summit on Tour Asia sessions available on demand, covering AI-driven intelligence, YouTube creator impact measurement, and generative AI’s effect on brand visibility. Sessions fea…
- Contentmeltwater.com
Podcasts - do people prefer audio or video?
Meltwater’s analysis of 11.7M podcast-related posts (Mar-Aug 2026) found audio podcasts generated 12x more conversation than video, but video posts averaged 25% more engagement. YouTube emerged as the…
- Eventmeltwater.com
Where Insights Inspirethe future of Marketing, PR and Comms
Meltwater announced its Asia-focused summit for 2026, highlighting sessions on real-time reputation intelligence, generative AI, and brand visibility. The event features product keynotes, track sessio…
- Featuremeltwater.com
AI Visibility Tracking
Meltwater introduced GenAI Lens, the first enterprise-ready AI visibility tracking tool, enabling PR and marketing teams to monitor brand presence across major LLMs like ChatGPT, Gemini, and Perplexit…
- Featuremeltwater.com
Insights with Impact
Meltwater’s mid-year 2026 release introduces tools to proactively shape brand narratives across fragmented digital landscapes, including AI-driven brand portrayal insights, trend capitalization, and p…
- Contentmeltwater.com
Meltwater earns three Comparably Awards for benefits, culture, and employee happiness
Meltwater received three Comparably Awards in 2026 for benefits, culture, and employee happiness, based on anonymous employee feedback. The recognition highlights Meltwater’s focus on workplace suppor…
- Contentmeltwater.com
Best AI Search Monitoring Tools for 2026
Meltwater’s GenAI Lens is featured as a leading AI search monitoring tool in its own 2026 guide, emphasizing its ability to track brand visibility across ChatGPT, Gemini, and other AI platforms while …
- Contentmeltwater.com
Beyond Polarity: Attitude Analysis
Meltwater published a thought leadership piece on its blog introducing 'attitude analysis'—a text analytics method that identifies stances like frustration, gratitude, or disparagement to predict futu…
- Contentmeltwater.com
LinkedIn and AI visibility: Your GEO questions answered
Meltwater’s research found LinkedIn content drives 75% of AI citations, with individual profiles outperforming Company Pages. Long-form articles (1,500–2,500 words) earned 6.5x more citations than pos…
- community.meltwater.com
📺 Watch: AMER Get Started with Mira Studio (September 24th)
Meltwater launched Mira Studio, an AI-powered tool designed to simplify access to brand, competitor, and market intelligence through natural language prompts. The feature eliminates the need for Boole…
- Contentmeltwater.com
The Data of Influence: Social Listening Analysis of Top CEOs 2026
Meltwater’s social listening analysis of seven prominent CEOs in 2026 found stark differences in reach, engagement, and sentiment. Elon Musk generated the most attention but mostly neutral sentiment, …
- Contentcommunity.meltwater.com
📺 Watch: APAC Advanced Boolean with the AI Search Assistant (23rd September)
Meltwater published a workshop recording for APAC users demonstrating advanced boolean techniques and the AI Search Assistant, targeting new Meltwater users. The session covers custom category setup a…
- Contentmeltwater.com
On Demand Webinar: FIFA World Cup 2026 Insights
Meltwater released an on-demand webinar analyzing 1.6M news articles, 4.3B social engagements, and 93M brand conversations from the FIFA World Cup 2026. The session features Meltwater’s Senior Product…
- Contentmeltwater.com
On-Demand Webinar: Beyond Attribution: What counts as evidence in social intelligence
Meltwater released an on-demand webinar titled 'Beyond Attribution: What counts as evidence in social intelligence,' addressing how fragmented consumer behavior challenges traditional attribution mode…
- Contentmeltwater.com
Social Media Crisis Response: A Complete Guide
Meltwater released a comprehensive guide on detecting and responding to social media crises, emphasizing the need for rapid, coordinated action and cross-channel monitoring. The post positions Meltwat…
- Contentcommunity.meltwater.com
📺 Watch: AMER Get Started with Media Monitoring in Explore (September 22nd)
Meltwater published a workshop recording from September 22nd aimed at new users, demonstrating how to create brand searches using the AI search assistant in Meltwater Explore. The session focused on s…
- Launchcommunity.meltwater.com
📺 Watch: What's New & What's Next with GenAI Lens (September 22nd)
Meltwater introduced Meltwater Launch, a new offering for new users, alongside GenAI Lens updates during a September 22nd workshop. The session highlighted new ways to analyze and share AI visibility …
- community.meltwater.com
📺 Watch: EMEA Get Started with Mira Studio (September 21st)
Meltwater introduced Mira Studio, an AI-powered tool designed to simplify access to brand, competitor, and market intelligence through intuitive prompts. The September 21st EMEA workshop showcased its…
- community.meltwater.com
Meltwater Product Gym
Meltwater launched Mira Studio, an AI-powered tool that simplifies access to brand, competitor, and market intelligence via natural language prompts. Multiple September workshops demonstrated Mira Stu…
- Contentmeltwater.com
Media Intelligence: Definition and Use Cases
Meltwater explains media intelligence as the fusion of media, social, and external data to analyze brand perception, competitor activity, and campaign impact. The post emphasizes how its platform inte…
- Communitycommunity.meltwater.com
Meltwater Launch
Meltwater introduced Meltwater Launch, an interactive monthly cohort program designed to help new users become independent Meltwater users. The program includes five steps with training and missions, …
- Featurecommunity.meltwater.com
Launch Mission 2: Explain the Story
Meltwater introduced Mira, an AI assistant that answers PR and comms questions in plain language by analyzing coverage and providing sourced responses. The feature includes a prompt library for common…
- community.meltwater.com
Launch Mission 4: Simplify Your Workflow
Meltwater introduced Mira, an AI assistant that answers PR and comms questions in plain language by analyzing coverage and providing sourced responses. Users can access a prompt library for common que…
- Contentcommunity.meltwater.com
Launch Mission 5: Build a Media List
Meltwater introduced 'Launch Mission 5: Build a Media List' in its Community platform, offering training to help users build and manage media lists using the Media Relations tool. Completing the missi…
- community.meltwater.com
Launch Mission 3: Setting up Alerts, Digests & Monitors
Meltwater introduced Mission 3 in its community training program, guiding users to set up real-time alerts, daily digests, and customizable monitors for saved searches. Features include Spike Detectio…
- Contentcommunity.meltwater.com
Launch Mission 2: Setting up Alerts & Digests
Meltwater introduced Mission 2, a training initiative guiding users to set up real-time alerts and daily digests for brand monitoring. Participants earn community points by completing hands-on steps a…
- Contentcommunity.meltwater.com
Launch Mission 1: Build & Edit a Media Monitoring Search
Meltwater introduced Mission 1, a training initiative guiding users to build, refine, and save media monitoring searches using the AI Search Assistant. Completing the mission unlocks access to alerts,…
- Featurecommunity.meltwater.com
🚀 Introducing Meltwater Launch for New Meltwater Users
Meltwater is replacing its Workshop Warriors onboarding program with Meltwater Launch, a monthly cohort-based experience starting October 1. Launch includes five missions to help new users learn along…
- meltwater.com
Top 10 Influencer Marketing Platforms for 2026 (Compared)
Meltwater released a guide ranking the top 10 influencer marketing platforms for 2026, positioning its own influencer marketing solution as a leader for medium to large enterprises. The post highlight…
- Contentmeltwater.com
How Australian Universities Perform in AI Search Across Seven Markets
Meltwater used its GenAI Lens tool to evaluate which Australian universities LLMs recommend across seven markets. The top five universities remained consistent, but citation sources varied widely by m…
- Contentmeltwater.com
On Demand Webinar: Inside the Website Rebuild That Drove 73% AI Citation Growth
Meltwater rebuilt its website to clarify capabilities, use cases, and expertise, resulting in a 73% increase in AI citations across 50 key pages. The webinar features leadership from Jenny Force, Sara…
- Contentcommunity.meltwater.com
🎥 Summit on Tour Asia: Generative AI and the Future of Brand Visibility
Meltwater hosted a panel on AI-driven brand visibility (GEO) featuring partners and internal leaders, highlighting how AI answers shape brand perception. The session included a Meltwater case study wh…
- Contentcommunity.meltwater.com
🎥 Summit on Tour Asia: Measuring YouTube Creator Impact Across the Customer Journey
Meltwater and Google hosted a session on measuring YouTube creator impact across the customer journey, emphasizing how to link creator campaigns to business outcomes. The discussion covered creator se…
- community.meltwater.com
🎥 Summit on Tour: Asia | The New Age of Intelligence
Meltwater’s APAC leadership and CTO presented how AI is transforming PR and marketing intelligence, including GenAI Lens for LLM visibility measurement, Mira for narrative discovery, and MCP for AI ag…
- meltwater.com
8 Best Brand Management Tools & Software in 2026
Meltwater is highlighted as the best overall brand management tool for enterprise teams monitoring reputation across earned media and social conversations. The post positions Meltwater as a leader in …
- Contentcommunity.meltwater.com
Explore Core: Expand the Search
Meltwater’s Explore Core now offers a practice module for building Boolean queries to capture more brand mentions, including an AI Search Assistant to generate queries. Users can test expanded searche…
- Contentcommunity.meltwater.com
NEW Explore Practice 2: Expand the Search
Meltwater launched a new community practice module titled 'Explore Practice 2: Expand the Search,' teaching users to build Boolean queries that capture more brand mentions beyond exact keyword matches…
- Contentcommunity.meltwater.com
NEW Explore Practice 3: The Common-Name Challenge
Meltwater added a new Explore practice to its community forum focused on Boolean search training, specifically targeting brands with common names like Apple or Dove. Users can build and test Boolean q…
- meltwater.com
The 5 Best Brand Monitoring Tools 2026
Meltwater published a 2026 guide ranking top brand monitoring tools, positioning itself as a leader for enterprise PR and communications teams. The post emphasizes Meltwater’s cross-channel coverage, …
- Contentmeltwater.com
2026 US Open: Which Brand Activations Broke Through?
Meltwater’s analysis of 2,211 posts from 500 creators at the 2026 US Open found 88% of engagement came from posts that didn’t name a brand, revealing gaps in attribution. Visual exposure and player pa…
- Contentcommunity.meltwater.com
Workshop Recordings
Meltwater published a library of on-demand product workshops covering AI-powered tools like Mira Studio and AI Search Assistant, as well as features for reports, alerts, and media monitoring. Sessions…
- community.meltwater.com
📺 Watch: APAC Getting Started with Mira Studio (10th Sept)
Meltwater introduced Mira Studio, an AI-powered tool designed to simplify access to brand, competitor, and market intelligence through natural language prompts. The workshop highlighted its intuitive …
- Contentcommunity.meltwater.com
📺 Watch: Advanced Campaign Management in Klear
Meltwater released a recorded workshop demonstrating advanced campaign management features in Klear, its influencer marketing platform. The session covered e-commerce integrations, campaign briefs, de…
- Contentcommunity.meltwater.com
The Eight Skills Every New Klear User Needs
Meltwater’s community post details eight foundational skills for new Klear users, from account setup to campaign reporting, emphasizing AI personalization and influencer discovery. The guide positions…
- Contentmeltwater.com
How LinkedIn Content Wins in AI Search
Meltwater’s analysis of 9.5 million AI citations reveals LinkedIn is the second most-cited source in B2B AI answers, with 75% of citations coming from individual profiles rather than Company Pages. St…
- community.meltwater.com
3 things I learned from taking Sam Knowles's course over the weekend
Meltwater highlighted a new course on data storytelling by Sam Knowles, emphasizing three key takeaways: crafting a precise brief (Pen Portrait), validating insights with the 'this, because of this, m…
- Contentcommunity.meltwater.com
🎒 Back-to-School Reset: Get Your Meltwater Organized for the Busy Season
Meltwater published a content marketing guide to help users reset their brand monitoring setups for the busy season, featuring a four-step workflow (clean search, save, dashboard, alert) and examples …
- Contentcommunity.meltwater.com
Launch Mission 4: Share the Insights
Meltwater introduced a new community training mission called 'Share the Insights' to teach users how to build, customize, and share presentation-ready dashboards tracking earned media coverage. Partic…
- Communitycommunity.meltwater.com
Capacitación de producto en septiembre
Meltwater’s mCommunity now features a German homepage and on-demand instant translations for posts, enabling users to search and translate content with one click. Additionally, the company is hosting …
- Contentcommunity.meltwater.com
Produktschulungen im September
Meltwater’s community platform now offers a German homepage and instant post translations, improving accessibility for German-speaking users. The company also announced September training sessions in …
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