Buffer has analyzed 14 million Facebook posts to determine the optimal times for posting on the platform. The study found that the best time to post is 9 a.m. on Thursday, with other high-engagement t…
Buffer analyzed 2.5 million Threads posts to determine the best times for engagement. The study found that the highest median engagement occurs at 9 a.m. on Thursday, with other high-performing times …
Buffer has introduced Smart Scheduling, a new feature that uses algorithm-based insights to recommend optimal posting times for social media content. This feature aims to eliminate the guesswork invol…
The article presents a list of the 11 best social media management tools in 2026, highlighting their key features and suitability for different types of users. Buffer, the first tool mentioned, is pra…
Instagram has expanded the use of trending audio beyond Reels to include carousels and single photo posts, increasing the potential reach of these posts. This change allows carousels and photos to app…
Sabreen Haziq, who leads brand, community, and creator strategy at Buffer, shares her expertise through various articles. These include strategies for monetizing Instagram, growing followers, empoweri…
The article outlines 14 strategies to grow a TikTok following authentically, emphasizing the importance of a niche, understanding the target audience, and maintaining a consistent posting schedule. Ki…
Senior Design Engineer David Luhr at Buffer has written an article detailing the design and development process behind the new homepage hero on Buffer.com. The article provides insights into the techn…
Buffer completed its seventh profit share, distributing $377,005 to 75 teammates, marking a significant turnaround from previous years of net losses. This milestone reflects the company's resilience a…
Buffer recently discovered and addressed seven forgotten cron jobs that had been running for up to five years without serving any useful purpose. These jobs were identified during a routine maintenanc…
Buffer, a social media management platform, has significantly expanded its focus on artificial intelligence (AI) tools to enhance content creation and workflow efficiency. The company published a seri…
AI image generators in 2026 have evolved beyond photorealism to solve specific creative gaps, particularly for non-artists who need custom illustrations or stylized visuals. The most effective prompts…
Buffer analyzed over 4.8 million LinkedIn posts to determine the best times for engagement in 2026. The study found that the optimal posting times have shifted to late afternoon and evening hours, bet…
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