What Buffer shipped in July 2026

Pricing change detected for Buffer

Pricing updated for Buffer: - Free: allowance changed from Connect up to 3 channels to Up to 3 channels

The Buffer Team Shipped 57 New Internal Tools in 5 Days

Buffer's third annual Build Week saw 72 employees build 112 projects, including 57 new internal tools, using AI assistance and self-directed work. The effort addressed recurring tasks, documentation g…

How I Built an AI Social Media Coach with my Social Data

Buffer published a guide detailing how users can export their social post data via Insights or API, then use AI tools to analyze patterns and gaps against their content goals. The workflow includes mo…

Pricing updated for Buffer: - Plan features or structure changed

Pricing updated for Buffer: - Free: allowance changed from Up to 3 channels to Connect up to 3 channels

Pricing updated for Buffer: - Free: allowance changed from Connect up to 3 channels to Up to 3 channels - Essentials: allowance changed from Unlimited scheduled posts per channel, Unlimited ideas, 1 u

The Best Time to Post on Bluesky in 2026, According to 3 Million Posts

Buffer’s analysis of 3+ million Bluesky posts found Saturday at 5 p.m. is the single best posting time (6.89% engagement), with weekend afternoons and evenings outperforming weekdays. Weekends average…

Pricing updated for Buffer: - Essentials: allowance changed from 1 channel to Unlimited scheduled posts per channel, Unlimited ideas, 1 user account - Team: allowance changed from 1 channel to Unlimit

Custom Post Templates

Buffer introduced custom post templates that can be personalized or shared across teams to maintain consistent posting styles. Templates are accessible directly in the post composer, including a curat…

How to Schedule LinkedIn Posts in 2026 (2 Easy Methods + Tips)

Buffer released a detailed guide on how to schedule LinkedIn posts natively or via their tool, emphasizing consistency for organic engagement. The post highlights LinkedIn’s 8% median engagement rate …

Pricing updated for Buffer: - Free: allowance changed from 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user account to Connect up to 3 channels - Essentials: allowance change

Pricing updated for Buffer: - Free: allowance changed from Up to 3 channels to 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user account - Essentials: allowance changed from 1

Pricing updated for Buffer: - Free: new promotion — Free forever - Free: allowance changed from 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user account to Up to 3 channels -

Community Permissions & Team Management Updates

Buffer introduced granular community access controls separate from publishing permissions, enabling restricted commenting or posting per channel. The update also adds mandatory two-factor authenticati…

Pricing updated for Buffer: - Free: promotion ended (was: Free forever) - Free: allowance changed from Up to 3 channels to 3 channels, 10 scheduled posts per channel (re

Pricing updated for Buffer: - Free: allowance changed from 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user account to Up to 3 channels - Essen

Pricing updated for Buffer: - Free: allowance changed from Up to 3 channels to 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user account - Essen

Pricing updated for Buffer: - Free: new promotion — Free forever - Free: allowance changed from 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 use

Pricing updated for Buffer: - Free: promotion ended (was: Free forever) - Free: allowance changed from Up to 3 channels to 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user ac

Pricing updated for Buffer: - Free: allowance changed from 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user account to Up to 3 channels - Essentials: allowance changed from U

Buffer's Legacy REST API is being fully retired on February 1, 2027

Buffer will fully retire its legacy REST API on February 1, 2027, ending data access for legacy endpoints. The move follows the 2026 launch of Buffer's GraphQL Public API, which now powers both Buffer…

Pricing updated for Buffer: - Essentials: allowance changed from Unlimited scheduled posts per channel, Unlimited ideas, 1 user account to 1 channel - Team: allowance ch

How an Independent Agency Manages 23 Social Media Profiles With Buffer

Audio in the Trees, a boutique agency, manages 23 social media channels for 12 clients using Buffer since 2012. Jeff Simmons, the agency’s founder, avoids approval workflows, relying on pre-approved c…

Pricing updated for Buffer: - Free: new promotion — Free forever - Free: allowance changed from 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user account to Connect up to 3 ch

I Built a Workflow That Reads My Community's Slack and Writes a Week of Posts in My Voice

A Buffer community lead built an AI-powered pipeline that scans Slack for community questions, clusters them, and drafts public posts in their voice using the Buffer API. The workflow reduced manual c…

I Had 200+ Unread Articles in My List — So I Built a macOS App That Shares Them via Buffer

A Buffer user built a macOS app called Reader Chomper that automates article triage, summarization, and social media posting via the Buffer API. The app pulls 10 articles at a time, uses an LLM for qu…

How Dustin Kuhns Uses Buffer Insights to Let Taste Lead

Buffer highlights a case study where Dustin Kuhns, a social media consultant for arts and culture organizations, adopted Buffer’s new Insights analytics tool to track performance across 10+ channels. …

Access your Drafts from the Calendar

Buffer introduced a sidebar in its Calendar view to display all drafts, including team-pending posts, enabling direct drag-and-drop scheduling or inline edits. The feature is accessible via the 'No Da…

The Buffer Plugin for TRMNL Is Here, and We're Giving Some Devices Away

Buffer introduced an official plugin for TRMNL’s e-ink displays, allowing users to view their Buffer queue and post statuses ambiently on their desks. The integration leverages Buffer’s newly public A…

Track and reply to your X mentions

Buffer introduced a new Mentions tab in its Community product to aggregate posts where users are tagged on X (formerly Twitter). This allows users to monitor and respond to mentions without leaving Bu…

Pricing updated for Buffer: - Essentials: $60/mo → $5/mo (92% decrease) - Essentials: allowance changed from 1 channel to Unlimited scheduled posts, unlimited ideas, 1 user account - Team: $120/mo → $

Saved Custom Views

Buffer introduced Saved Custom Views, allowing users to save and name custom filter combinations (channels, tags, statuses) as bookmarked views in the sidebar. This streamlines access to frequently us…

Pricing updated for Buffer: - Free: promotion ended (was: Free forever) - Free: allowance changed from 3 channels to 3 channels, 10 scheduled posts per channel (refillable), 100 ideas, 1 user account

What’s new at Buffer

Buffer introduced a suite of updates including Post Composer enhancements, a new Buffer Home landing page, AI agent integration via MCP, alt text generation for images, expanded LinkedIn reactions, an…

Pricing updated for Buffer: - Free: new promotion — Free forever - Essentials: $5/yr → $60/yr (1100% increase) - Essentials: new promotion — Billed yearly (save 2 months) - Team: $10/yr → $120/yr (110

Social Media Calendar: 11 Free Templates + How to Make Your Own

Buffer published a blog post offering 11 free social media calendar templates and instructions for creating custom ones.

Buffer vs. Metricool in 2026: An Honest Comparison

Buffer publishes a detailed comparison guide between their social media management tool and Metricool, highlighting features, pricing, and use cases for 2026.