What Hootsuite shipped in 2026

Hootsuite launches Grouped Tagging to control tag sprawl and improve reporting

Hootsuite introduced Grouped Tagging, a two-tier tag hierarchy enabling admins to organize tags into structured groups (e.g., Brand, Campaign, Region) within Tag Manager. This replaces flat tag lists,…

How to create a social media posting schedule in 2026

Original research Social media scheduling How to create a social media posting schedule in 2026

DM automation in 2026: How to set it up right

Customer service DM automation in 2026: How to set it up right

What is a social media AI agent? How they work + real examples

What is a social media AI agent? How they work + real examples

How to set social media goals in 2026 [10 examples]

Social media analytics Social media strategy How to set social media goals in 2026 [10 examples]

What is a social media MCP? Everything marketers need to know

Social media strategy What is a social media MCP? Everything marketers need to know

How to find your social media target audience in 2026

Social media strategy How to find your social media target audience in 2026

Pricing change detected for Hootsuite

Pricing updated for Hootsuite: - Standard: allowance changed from 10 social media accounts to 10 social accounts - Enterprise: billing changed from yearly to monthly

Pricing updated for Hootsuite: - Enterprise: billing changed from monthly to yearly

Pricing updated for Hootsuite: - Standard: allowance changed from 10 social accounts to 10 social media accounts

Pricing updated for Hootsuite: - Standard: allowance changed from 10 social media accounts to 10 social accounts

Hootsuite enhances LLM Insights with prominence scoring and citation tracking

Hootsuite introduced three new enhancements to its LLM Insights feature: Visibility Score and Average Position to measure brand prominence in AI assistants, a Citations & Sources table to trace AI nar…

Pricing updated for Hootsuite: - Plan features or structure changed

Hootsuite launches Social OS in Practice workshop series to drive adoption of its Social OS suite

Hootsuite announced a four-part workshop series starting August 25, 2026, to demonstrate how teams can use its Social OS apps (Lumen, Perch, Nest, Parliament) to build end-to-end social media workflow…

Hootsuite webinar: How social teams scale AI agents without chaos

Hootsuite announced a webinar on August 18, 2026, detailing how social teams can operationalize AI agents daily without losing brand control. The session highlights best practices from teams already r…

Hootsuite brings Wisdom AI assistant to mobile app

Hootsuite launched Wisdom, its AI assistant, in the mobile app (version 11.5.0) to enable social media marketers to create content and analyze performance via natural language queries. Previously limi…

How MCP Connectors Turn Your AI Tools Into Socially Intelligent Workspaces

Hootsuite announced a webinar on August 6-7 to demonstrate its MCP connectors, which integrate trusted social context into AI tools for marketing teams. The session highlights how these connectors ena…